Our in-house, outsourced Marketing Managers, bring a fresh perspective to your business, both strategically and creatively, by being able to see things in a different light. But how does a TMR Marketing Manager save you money? 1. Employing a TMR Marketing Manager saves you 75% of the cost of a full-time employee To employ a full-time senior marketing manager will cost (including overheads) your business between $120,000 to $180,000 p/a. So, if you don’t need a full-time resource this a massive financial cost for your business. With a TMR Marketing Manager, you only pay for the time agreed, 25 hours […]

How to develop strong advertising creative for your business.

We loved the insight and knowledge that News Corp Australia have written about in their article “How to develop strong advertising creative for your business” – read on for some top tips around creating strong advertising that will help to drive business outcomes. Keep it simple, uncluttered and easy to follow. Many people only scan content, so it needs to be easy for them to absorb the essential information they need. Use a headline with powerful and direct wording, as too many messages in one ad can be difficult to follow. Promote your most important offer, feature or service at […]

B2B buyers prefer in-person support to make their purchase decisions

The Indispensable Role of Sales Rep for B2B Focused Companies

In today’s digital age, everything, from products and services to the information we seek, is easily available online. Unlike decades ago, when you needed a person, known as a sales representative, to explain the specifications of your potential purchase, you can now read these insights online without involving another person. But, when it comes to B2B market, the role of sales representative still matters. A survey conducted by McKinsey revealed that despite having a large pool of information at their fingertips, 96% of B2B buyers prefer in-person support to make their purchase decisions. “Personal attention and interaction” A recent report […]

marketing meeting

Four Reasons Why You Should Be Outsourcing Your Marketing

If you’re reviewing how to approach your business’s marketing activities in 2019, you may be considering outsourcing the marketing function. Outsourcing can be a great alternative to hiring a full time Marketing Manager, and here’s why! 1. Offers a Fresh Perspective & a New Way of Doing Things Have you ever felt like your marketing efforts are repetitive year on year? Well, to quote Henry Ford’s adage “If you always do, what you’ve always done – you will keep getting what you’ve always gotten”. If your internal marketing hasn’t paid off in 2018, it might pay to consider an outsourced […]