social media manager
YOURIN-HOUSE OUTSOURCEDsocial media
manager
Asnapshot
WORK INSIDE
YOUR BUSINESS
24 HOURS
PER MONTH
6 AND 12
MONTH TERMS
-
FIXED
FEE -
$0 +gst
PER MONTH -
EXPERIENCED
SOCIAL MEDIA PROFESSIONALS
what we doFOR YOU
We’ll provide your business with a dedicated, in-house social media manager who works alongside you in developing the right social strategy that puts you on the map.
[ PLANNING ]
- Social Media Audit
- Social media competitor analysis
- Branding + voice review
- Deep dive business interview
- Complete social strategy with SWOT analysis, content pillars, voice, hashtag strategy, posting schedules, content batch ideas and more.
[ IMPLEMENTATION ]
- Work 24 hours/month from within your business (or remotely)
- Develop new content and design ideas
- Capture photos and videos
- Implement a posting schedule
- Respond to customer social media inquiries
[ REPORTING ]
- Meeting with Pod Leader to discuss strategy
- Engagement analytics
- Customer analytics
- Social listening analytics
- Recommendations & strategic advice
Why we are [ unique ]
[ LEADERSHIP & ADDITIONAL SUPPORT ]
Although you will have a highly experienced and capable professional as your dedicated Social Marketing Manager, the support you receive from The Marketing Room goes a lot deeper. Once a month, your Pod Leader will meet with your Social Marketing Manager onsite to discuss and assist with the progression and performance of your socials.
As members of our leadership team, the Pod Leaders are there to support and provide continual assistance to our Social Media Managers and their clients. As an invaluable resource, they will be involved in all strategic marketing discussions and also be able to leverage The Marketing Room’s broader experience, network and resources as and when required.
[ ACCESS TO OUR UNRIVALED NETWORK ]
The principles of marketing apply to every business and organisation. However, we understand that every business and industry have its own set of nuances and unique circumstances. That’s why we offer, to all our clients, the extensive experience and knowledge of our marketing team. With over 200 years of collective experience there’s unlikely to be an industry or situation our people haven’t previously encountered.
As a leading global marketing consultancy we offer our clients access to an unrivalled network of suppliers and opportunities across the globe.
OURcontent creation
We are an independent marketing consultancy specialising in the development and implementation of strategic marketing plans. No designers, writers, web developers, videographers, media planners or buyers – just highly experienced marketing professionals working as the in-house outsourced Marketing Specialist for a diverse range of clients across the globe.
- Video
- Graphic Design
- Photography
- Post and Reel Templates
SOME OFour clients
Veritas Events
Veritas Events is a dynamic and innovative Sydney based full-service event management agency. They provide creative solutions and delivery of end to end brand experiences locally and internationally.
Our scope included:
- Develop marketing strategy
- Develop and manage lead gen campaigns
- Develop and implement content strategy
- Facilitate and manage key partnerships
- Develop then implement EDM strategy
Kingman Group
Kingman Group provides superior signage solutions for some of WA’s most iconic construction projects. The company has evolved to now deliver customisable signage, digital, EVC and solar cladding product solutions.
Our scope included:
- Develop marketing strategy
- Develop and implement brand strategy
- Develop sales content strategy
- Facilitate stakeholder meetings
- Develop then implement EDM strategy
Asthma WA
Asthma WA (formerly Asthma Foundation of WA) has been helping Western Australians breathe better for over 55 years. They are a registered charity providing education and support for people with asthma and those around them.
Our scope included:
- Develop donor strategy
- Develop and implement content strategy
- Develop customer segmentation profiles
- Develop referrer strategy
- Develop then implement EDM strategy
Factor Bikes
Factor Bikes is a renowned manufacturer of high-performance, premium bicycles that are meticulously engineered and designed for cyclists seeking the best in speed and innovation. Their cutting-edge technology and dedication to aerodynamics and ergonomics have made them a leading brand in the world of cycling.
Our scope included:
- Develop marketing strategy
- Manage global brand awareness campaigns
- Develop customer segmentation profiles
- Manage and audit advertising campaigns
- Coordinate and manage CRM
Mummu Cycling
Mummu Cycling is a premier cycling tour operator that offers unforgettable experiences for passionate cyclists and sports enthusiasts. With a focus on providing expertly guided tours to iconic cycling destinations, they cater to individuals and groups seeking immersive and challenging cycling adventures.
Our scope included:
- Develop marketing strategy
- Manage global brand awareness campaigns
- Develop customer segmentation profiles
- Manage and audit advertising campaigns
- Select and manage agency agreements
Aurora Early Education
Aurora Early Education is a leading provider of premium early childhood education and care services in Australia. Their state-of-the-art centres are dedicated to fostering the holistic development of children through innovative educational programs and nurturing environments.
Our scope included:
- Develop social media strategy
- Produce content including video
- Coordinator and oversee content calendar
- Posting to all platforms including reels, stories and video
- Community engagement
SOME OFour work
WA DAY FESTIVAL
The official account of Celebrate WA and the annual WA Day Festival.
- We stepped in only a few weeks before the actual festival to assist The Marketing Room with the social design and strategy leading up to the main events being held across WA
- Our goal was to build awareness of the events – their dates and locations, the vendors and artists attending each event, and work with local government to inform the general public of event logistics for each location
- The event works with some of the largest investors within WA, so we had to function as a main liaison between all outlets of the event – from coordinators to media outlets, the PR team, and the artists and production teams – to ensure we executing all aspects onto the socials
- 234,035 accounts were reached
- Almost 5,000 engagements
- 878% increase in Instagram followers
- 11,000+ Instagram profile visits
- 38,000+ Facebook visits
- 252,612 video views
- 18,400 event responses
DISCOVER WANNEROO
The tourism sector of the City Of Wanneroo showcasing the Beach, Bush, & Beyond of the Wanneroo and Yanchep areas.
- Started the accounts from scratch with a focus on Facebook and Instagram
- We built out a strong strategy after working closely with our City Of Wanneroo contacts and assessing and auditing other tourism boards across Australia
- Our main focus with the feed has been to highlight the local area and supporting local businesses within the area
- We’ve assisted in planning and hosting 2 famil events (the second is next week so I reckon we’re okay to add this in) that brought together local creators and media outlets, and multiple giveaways with local businesses and well known WA tourism outlets, such a Destination Perth and Perth Is Ok.
- The Perth Is Ok giveaway engagement resulted in over 1800 followers within the week
THE RAFT
Western Australia’s first floating bar and eatery, located in Perth’s Swan River.
- We developed a brand new strategy leading up to the launch that start of their summer series and Sail Away Sundays
- We organised a content day and invited some of Perth’s local media outlets to come and experience an afternoon on the floating bar as we captured photo and video content throughout the day
- The media day resulted is over 800 followers in two days, and sold out the first 5 Sail Away Sunday’s of the season
