Your Marketing Manager - The Marketing Room

We provide businesses with an in-house but outsourced Marketing Manager. Your highly experienced Marketing Manager will work inside your business on a part-time basis to develop then implement your marketing strategy. As part of Australia’s largest dedicated marketing consultancy you’ll also have access to our unrivalled network.

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WORK INSIDE

YOUR BUSINESS
25 HOURS

PER MONTH
6 AND 12

MONTH TERMS

FIXED

FEE
$3,500 + GST

PER MONTH
EXPERIENCED

MARKETING
PROFESSIONALS

YOUR OWN DEDICATED IN-HOUSE MARKETING MANAGER

We provide you with a dedicated, in-house Marketing Manager to develop then implement an outcome driven marketing strategy that is right for your business. We take a holistic approach that is directly aligned to your sales and new business strategy.

Although what we do for each client is tailored to their business, we are often asked for examples of the type of services/work we provide our clients. So, we’ve broken what we do into three key areas; planning, coordinating and implementing. We’d love to discuss how we can work with your business to provide it with a marketing driven commercial advantage.

[Planning]

A Marketing plan is crucial to ensure budget and effort are allocated in the most effective areas. So this is where your Marketing Manager will start. Your custom Marketing plan will include:

YOUR BUSINESS OVERVIEW
UNDERSTANDING YOUR CUSTOMERS
IDENTIFY AREAS FOR GROWTH
ALIGN WITH BUSINESS GOALS

COMPETITOR OVERVIEW
INDUSTRY ANALYSIS
CORE OFFERING
BRAND REVIEW

SALES STRATEGIES
PROMOTIONAL ACTIVITIES
CUSTOMERS
DIGITAL STRATEGY

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[COORDINATING]

As your in-house Marketing Manager they will coordinate the delivery of your marketing activities with any external suppliers. With a large network of trusted suppliers you can be confident they will recommend the right suppliers for your requirements and budget. This can include:

GRAPHIC DESIGN
WEBSITE DEVELOPMENT
ADVERTISING CAMPAIGNS
MEDIA PLANNING & BUYING

VIDEO PRODUCTION
PHOTOGRAPHY
PRINTING & SIGNAGE
PACKAGING

GOOGLE ADWORDS
SEO & SEM
INFLUENCERS & AMBASSADORS
CORPORATE PARTNERSHIPS

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[IMPLEMENTING]

As important planning and coordinating your Marketing Plan is, your Marketing Manager will also be able to complete key marketing tasks, including:

CONTENT PRODUCTION
SOCIAL MEDIA
PR OPPORTUNITIES
EVENT COORDINATION
BRAND ROLLOUT

COPYWRITING
ANALYSIS OF DIGITAL REPORTS
SPONSORSHIP AND NETWORKING OPPORTUNITIES
EDMs & NEWSLETTERS

CRM IMPLEMENTATION
DELIVER/ASSIST WITH KEY
PRESENTATIONS
CRM STRATEGY

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Although you will have a highly experienced and capable professional as your dedicated Marketing Manager, the support you receive from The Marketing Room goes a lot deeper. Once a month, your Pod Leader will meet with your Marketing Manager onsite to discuss and assist with the progression and performance of your marketing.

As members of our leadership team, the Pod Leaders are there to support and provide continual assistance to our Marketing Managers and their clients. As an invaluable resource, they will be involved in all strategic marketing discussions and also be able to leverage The Marketing Room’s broader experience, network and resources as and when required.

The principles of marketing apply to every business and organisation. However, we understand that every business and industry have its own set of nuances and unique circumstances. That’s why we offer, to all our clients, the extensive experience and knowledge of our entire team. With over 200 years of collective experience there’s unlikely to be an industry or situation our people haven’t previously encountered.

As Australia’s largest dedicated marketing consultancy we offer our clients access to an unrivalled network of suppliers and opportunities across the country.

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They take the time to understand your business, your customers, and your goals to develop then implement a marketing plan that is right for your organisation. They take a holistic approach to your marketing. One that will provide short term wins and long-term success.

Utilising their experience, knowledge and network, your Marketing Manager will ensure the right service providers are engaged. Plus, The Marketing Room is completely independent and not aligned to a sales or commission model.

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Geoff has quickly become a trusted advisor to our Executive Team, and his strategic brand advice has enabled us to transform our organisation for the future.
Partnering with The Marketing Room has been a catalyst to put in place a brand strategy that has reshaped our brand architecture, product suite, team culture and customer experience.
In only a few months we’ve seen noticeable results and we’re looking forward to growing the File Republic brand in new international markets.
It’s astounding how Geoff was able to grasp the complexities of our market, our organisation, and our product, and translate that into a strategy that ignited such passion in our team from top to bottom.
It’s been a great experience and a partnership that we’re looking forward to continuing.

The Marketing Room team – specifically Jon and Kelly- Anne – were outstanding in their work with us to rebrand and develop a marketing strategy going forward. Their professionalism and practicality was outstanding, offering expert advice and strategic insights. Kelly-Anne’s work with us to plan and implement our rebrand was highly valuable, as will be the marketing strategy she developed
with us to guide our marketing activities going forward.
Highly recommend The Marketing Room.

Like most businesses we were facing resource challenges within our marketing team. We needed senior, experienced marketing support that could hit the ground running to ensure we didn’t miss the deadline for a new campaign launch.

I’m thrilled to say The Marketing Room were able to provide this support. Their consultant worked inside our business and emersed themselves in our team, brand systems, and processes. It was just what we needed at a crucial stage of an important project for the business.

I can’t praise them highly enough and will consider them again for any additional short-term support we need.

Even though we were a longstanding successful business we knew marketing was the missing link to helping to secure our future success. With more competitors in market, an ageing client base along a changing attitude to customer experience we knew we needed a marketing professional to help guide us forward. And she’s done more than that! Our Marketing Manager knows our business, key suppliers, our people and our customers. She knows what we need to do and is passionate about our the success of our business. We are thrilled with our Marketing Manager so couldn’t recommend The Marketing Room any more highly!

We’ve been working with The Marketing Room for almost 2 years and couldn’t be happier. The model is the perfect balance of a contractor but having someone fully immersed as a member of our team. Our Marketing Manager deals with a lot of suppliers and companies on our behalf who would assume she is a part of the IPG team. I work at a fast pace so need someone who can keep up and basically ‘get things done’, which our MM does! We have a lot going on across the three brands including SEO, radio, EDMs, social media, events, partnerships and our MM handles it all!
Very happy!

We are over the moon with Isabel.

She is an amazing Social Media Manager, and everyone loves her in the office. I am glad she can adapt to the nature of our business and fully understood the message we would like to convey to our pages. Isabel’s content is very meaningful and knows exactly what is relevant to post in our industry. Gautam and I are very glad as well that Isabel is friendly to the team members in the office with their loudness.

I noticed she does take feedbacks seriously and used it to improve or amend any changes required. 10/10