The Marketing Room | In-House Outsource Marketing Manager

Welcome to The Marketing Room. We provide businesses with an in-house but outsourced Marketing resource. Our on demand Marketing Managers are ready to grow your business through marketing planning, co-ordination and implementation.

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‘The Marketing Room have a deep understanding of our clients,
our challenges, our opportunities and our vision’ – THE LIFTLAB

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A NATIONAL PRESENCE

We have Marketing Managers working in all major capital cities.

ACCESS TO OUR ENTIRE TEAM

Your Marketing Manager has access to our entire team of marketing professionals. There’s unlikely to be an industry or situation our people haven’t previously encountered.

DEDICATED POD LEADER

Although you will have a highly experienced and capable professional as your dedicated Marketing Manager, the support you receive from The Marketing Room goes a lot deeper. Once a month your Pod Leader will meet with you and your Marketing Manager onsite to discuss and assist with the progression and performance of your marketing activities. They will always be available to you and your Marketing Manager for any key discussions.

UNRIVALLED NETWORK OF INDEPENDENT SUPPLIERS

With access to a large network of trusted experts, you can be confident we will match the most suitable to your requirements and budget. Under our fixed fee model, we do not receive commissions, incentives, or rebates from the suppliers we recommend.

About us
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Geoff has quickly become a trusted advisor to our Executive Team, and his strategic brand advice has enabled us to transform our organisation for the future.
Partnering with The Marketing Room has been a catalyst to put in place a brand strategy that has reshaped our brand architecture, product suite, team culture and customer experience.
In only a few months we’ve seen noticeable results and we’re looking forward to growing the File Republic brand in new international markets.
It’s astounding how Geoff was able to grasp the complexities of our market, our organisation, and our product, and translate that into a strategy that ignited such passion in our team from top to bottom.
It’s been a great experience and a partnership that we’re looking forward to continuing.

Sean Conroy

File Republic

The Marketing Room team – specifically Jon and Kelly- Anne – were outstanding in their work with us to rebrand and develop a marketing strategy going forward. Their professionalism and practicality was outstanding, offering expert advice and strategic insights. Kelly-Anne’s work with us to plan and implement our rebrand was highly valuable, as will be the marketing strategy she developed
with us to guide our marketing activities going forward.
Highly recommend The Marketing Room.

Anna Dixon

BlueSalt Consulting

Like most businesses we were facing resource challenges within our marketing team. We needed senior, experienced marketing support that could hit the ground running to ensure we didn’t miss the deadline for a new campaign launch.

I’m thrilled to say The Marketing Room were able to provide this support. Their consultant worked inside our business and emersed themselves in our team, brand systems, and processes. It was just what we needed at a crucial stage of an important project for the business.

I can’t praise them highly enough and will consider them again for any additional short-term support we need.

Damien Van Pelt

RAC Insurance

Even though we were a longstanding successful business we knew marketing was the missing link to helping to secure our future success. With more competitors in market, an ageing client base along a changing attitude to customer experience we knew we needed a marketing professional to help guide us forward. And she’s done more than that! Our Marketing Manager knows our business, key suppliers, our people and our customers. She knows what we need to do and is passionate about our the success of our business. We are thrilled with our Marketing Manager so couldn’t recommend The Marketing Room any more highly!

Andrew Wilson

JBS

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[MARKETING MANAGER]

This is our most popular option. You’ll have an experienced Marketing professional working inside your business making sure things get done and your business grows.

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Experience

Tertiary Qualified
Minimum of 8 years’ experience in mid-level and senior marketing positions

[MARKETING CONSULTANT]

Highly experienced and capable Marketing professional suited to large and complex marketing projects. Often engaged to work with and provide guidance to internal marketing teams, your Marketing Consultant will bring a high-level strategic marketing outlook to your company.

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EXPERIENCE

Tertiary Qualified
Minimum of 10 years’ experience in executive marketing roles with large sophisticated companies

Your Marketing Manager will ensure your marketing plan and activities are directly aligned with your sales and new business strategies. They will work with you to identify new markets and then develop and implement techniques to make them happen.

Working closely with the people responsible for sales, they will monitor and optimize campaigns to ensure your new business development methods are firing. They have experience accessing the most suitable technology to harness the lead nurturing process through every aspect of the sales funnel.

When Marketing is directly linked to your business goals, this can drive a real return on investment. We know our clients don’t have endless budgets, so we work closely with the wider business to understand what marketing activity is going to deliver the results
the business needs, and we focus on bringing that to life. This ensures your investment into a marketing resource delivers real value for your business.

PLANNING

A Marketing Plan is crucial to ensure budget and resources are allocated to the most effective areas. This is where your Marketing Manager will start.

CUSTOMER SEGMENTATION
IDENTIFY AREAS FOR GROWTH
ALIGN WITH BUSINESS GOALS
COMPETITOR OVERVIEW
INDUSTRY ANALYSIS
CUSTOMER JOURNEY MAPPING
BRAND REVIEW
SALES STRATEGIES
PROMOTIONAL ACTIVITIES

COORDINATING

With access to a large network of trusted experts,you can be confident The Marketing Room will match the most suitable suppliers to your requirements and budget.