marketing projects
YOURIN-HOUSE OUTSOURCEDmarketing
projects
solution
Our projects division was established to address the marketing resource challenges of larger organisations by providing experienced marketers for short-term engagements. From special and sidelined projects, to covering skill gaps, extended leave coverage or seasonal periods, your dedicated marketing resource can work inside your business as part of your marketing team.
Asnapshot
WORK INSIDE
YOUR BUSINESS
EXPERIENCED
MARKETING PROFESSIONALS
DELIVER
COMPLEX AND STRATEGIC MARKETING PROJECTS
FIXED
FEE
WORK
WITHIN YOUR FRAMEWORK AND STRUCTURES
BESPOKE
TERMS
EXPERIENCEDmarketing
professionalsFOR SERIOUS MARKETING PROJECTS
We provide you with a dedicated, in-house marketing resource to develop then implement an outcome driven marketing strategy that is right for your business. We take a holistic approach that is directly aligned to your sales and new business strategy.
Although what we do for each client is tailored to their business, we are often asked for examples of the type of services/work we provide our clients. So, we’ve broken what we do into three key areas; planning, coordinating and implementing. We’d love to discuss how we can work with your business to provide it with a marketing driven commercial advantage.
[ COORDINATING]
- GRAPHIC DESIGN
- WEBSITE DEVELOPMENT
- ADVERTISING CAMPAIGNS
- MEDIA PLANNING & BUYING
- VIDEO PRODUCTION
- PHOTOGRAPHY
- PRINTING & SIGNAGE
- PACKAGING
- GOOGLE ADWORDS
- SEO & SEM
- INFLUENCERS & AMBASSADORS
- CORPORATE PARTNERSHIPS
our leadership team

Tahnee Sharp
Founder & Group CEO
Following a successful career responsible for the growth of brands from both agency and client side, Tahnee launched The Marketing Room in late 2018. Tahnee identified the declining understanding of the critical role marketing plays in business growth as an opportunity for an organisation that is dedicated to the development then execution of a strategic marketing plan.
In tandem, Tahnee saw first-hand a highly experienced, passionate, and motivated group of marketing professionals with young children, lost to the industry. Since then, Tahnee has led the business to now be Australia’s largest, dedicated marketing consultancy.

Sonya Aitken
CEO - New Zealand
A strategic brand marketer with 25 years of experience, Sonya has led the way with some of New Zealand’s biggest brands including; Fisher & Paykel Appliances, Air New Zealand, Auckland Airport, Vodafone NZ (now One NZ), Elders NZ and Naveya & Sloane.
Sonya is passionate about focusing on the customer and brand while delivering excellent growth outcomes for the business. She has led and worked with teams to deliver brand relaunches, design and delivery of New Zealand’s first digital only loyalty programme, new websites, develop and implement integrated CRM systems, ecommerce and retail solutions and customer journey frameworks.
The Marketing Room offers a real opportunity for Small – Medium New Zealand businesses to tap into marketing expertise that enables their business growth. We can’t wait to get amongst it Aotearoa!

Kelly-Anne Davis
Pod Leader - Western Australia
Kelly-Anne has 14 years of branding, marketing and advertising experience in Australia and Canada. She managed all facets of brand building from strategy and concept to campaign production, execution and post analysis. Kelly-Anne has worked with a number of large international brands like McDonald’s, IKEA and Thermomix as well as plenty of local West Aussie names such as P&N Bank, Water Corporation, Art Gallery of WA, Wesfarmers and more.
She’s spearheaded a number re-brands, executed traditional mass marketing campaigns on TV and radio, and rolled out a plethora of digital projects – all with a splash of mentoring on the side.

Jonathan Sharp
Chief Growth Officer
With over 20 years of industry experience, Jon is responsible for the business’s growth across the key pillars of people and culture, partnerships and marketing, and expansion and acquisition. Jon utilises his experience leading teams developed in previous professional positions as well as coaching roles with WA’s State 16s and 18s AFL Academy programs.
Following a career that included leading large brand and advertising campaigns for brands such as West Coast Eagles, Tradelink, St John of God and Steel Blue, Jon’s marketing experience is complimented by his understanding of the critical link between marketing, sales, and business strategy.

Allison Crowe
Pod Leader - New South Wales
With 15 years of marketing experience spanning a wide range of industries across Australia, Allison has mastered the art of uncovering what makes a business unique and translating those insights into targeted strategies that drive sales. She leads our New South Wales team, delivering flexible, senior-level marketing expertise that helps businesses achieve their goals without the commitment and cost of full-time staff.
Allison has contributed to the growth of notable brands, including Octomedia, DoComeMonday, Spinifex Communications International, and the Caravan and Camping Industry Association of NSW. Known for her ability to deliver impactful results she’s passionate about offering cost-effective, tailored marketing solutions that generate real outcomes for her clients.

Emily Watson
Pod Leader - Victoria
Emily’s experience in marketing results from over 15 years in the property and development industry. During this time, she discovered a passion for all things creative, content, marketing, and social media. Emily specialises in organic content, social media management and developing strategies to advance businesses in their niche. Her cup is filled when she has a licence to use her creativity and help other businesses stand out in the ever-evolving social media landscape.
Ultimately, she is a life-loving expert in social media marketing, strategy and content creation. Emily’s creativity, strategic mind and passion will elevate your digital marketing footprint.

Marc Gordon
CEO - UK & Ireland
As CEO of The Marketing Room’s UK & Ireland team, Marc Gordon brings a wealth of experience in driving business growth. Over a 12-month period, Marc successfully doubled revenue in both the UK and Western Australia, demonstrating his passion and energy for fast-paced expansion. With 14 years in sales and business development, Marc has held senior roles, including Regional Director at The CFO Centre Australia and National Lender Account Manager at SimplyBiz Group. A retired martial artist in Aikido, Marc now enjoys hiking and walking in some of the world’s most scenic spots. His leadership philosophy revolves around empowering his team and delivering outstanding client experiences.

Neil Davies
Regional Partner - North West, UK

Kate Downie
Chief Global Growth Officer
Kate has a strong passion for growth, collaboration, and storytelling. With over 20 years of experience, she has produced television commercials across the globe—from Iceland and Mexico to the USA and Australia—partnering with some of the world’s biggest brands, including Google Australia, Tourism WA, Citizen Watches, Lotterywest, Expedia, IKEA, McDonald’s, Nikon, Nestlé, AFL, and many more.
Building a successful company has been as much about business acumen as creative expertise. As a business owner and a mum of two, Kate knows firsthand the juggle of managing projects, people, and family life. She’s passionate about creating an industry that supports and uplifts women, championing flexibility, mentorship, and opportunity.
Kate was drawn to The Marketing Room because of its purpose to support marketing professionals returning to the workforce after maternity leave by offering flexible part-time roles. She understands the importance of providing a platform for these talented professionals whilst balancing family commitments.
She thrives on the challenge of balancing logistics, budgets, and client needs while maintaining the relationships that make any project a success.

Gabrielle Woodbridge
Pod Leader - Queensland
Having worked with some of the world’s most innovative brands across SaaS, biotech, sustainability, and technology, Gabrielle has seen first-hand what makes business communities thrive. Originally from Sydney and having lived and worked across the globe, she believes Queensland is the place to be—especially as Brisbane steps onto the world stage in the lead-up to the 2032 Olympics. With a dynamic, growing economy and a surge in innovation, it’s an incredible time for businesses here to take their marketing to the next level.
With over 15 years of experience spanning SaaS, technology, biotech, and sustainability, Gabrielle is a strategic marketing powerhouse who thrives on crafting data-driven, authentic campaigns that connect brands with their audiences. From leading customer adoption and engagement strategies across APAC at SAP to pioneering carbon market innovation with BlueBlock as an entrepreneur, her career is a testament to strategic innovation, leadership, and commercial impact.
A UQ (university of Queensland) MBA graduate and award-winning marketing leader, Gabrielle has a passion for challenging the status quo, amplifying brand narratives, and driving business growth. Her expertise in ABM, digital transformation, and go-to-market strategy makes her the perfect fit to lead and support our talented marketers in Queensland.
As a working mum of three girls (including twins!), Gabrielle is passionate about The Marketing Room’s model, which provides seasoned marketing leaders with meaningful opportunities while offering growing companies the flexibility they need to scale their strategy effectively. Having led large regional field marketing teams throughout Asia for global organisations, she sees the TMR approach as an ideal solution for businesses needing expert leadership, agile execution, and strategic direction during periods of change and growth.
Gabrielle is excited to champion Queensland businesses, helping them elevate their marketing, drive growth, and make their mark on a global scale.

Katherine Rafferty
Pod Leader - Western Australia
Katherine has extensive experience in delivering impactful brand and marketing campaigns across various sectors, including health, retail, government, and not-for-profit organisations. With over 15 years of experience, Katherine has a proven track record in driving brand growth, commercial success, and innovation. Her expertise spans strategic planning, integrated campaign execution, brand management, PR, media buying, and stakeholder engagement.
Katherine has held several senior marketing roles, including her recent role as Senior Marketing Specialist at St John WA, where she led marketing efforts for a $28 million government-funded project establishing new St John Urgent Care health centres in Perth. Her responsibilities included branding, patient experience, and acquisition strategies, showcasing her ability to drive meaningful results in both health and corporate sectors. Katherine has also worked as the Local Area Marketing Manager for Kmart Australia, overseeing campaigns for new and refurbished stores across Australia and New Zealand.
Throughout her career, Katherine has honed her skills in managing complex projects and budgets, engaging with a range of stakeholders, and ensuring that campaigns deliver on key performance metrics. She blends creative strategy with a results-driven approach, empowering brands to reach their full potential.
Her passion for creating tailored marketing solutions is backed by a solid academic foundation, including a Bachelor of Business and Marketing, a Certificate IV in Graphic Design, and Mini MBAs in Brand Management and Marketing. Katherine leverages her strategic insights and creative capabilities to deliver comprehensive, tailored marketing solutions that ensure lasting impact.
We are an independent marketing consultancy specialising in the development and implementation of strategic marketing plans. No designers, writers, web developers, videographers, media planners or buyers – just highly experienced marketing professionals working as the in-house outsourced Marketing Specialist for a diverse range of clients across the globe.
- International presence
- Access to our entire team
- Dedicated Pod Leader
- Unrivalled network of suppliers and partners

whatthey say

Tahnee came on board as our marketing partner circa 3 years ago. By joining forces with an expert in marketing we have been able to explore opportunities which we would never have the time or expertise to do. The Marketing Room has added another dimension to the Valenti Lawyers business.
Myra Quartermaine
Valenti Lawyers

Even though we were a longstanding successful business we knew marketing was the missing link to helping to secure our future success. With more competitors in market, an ageing client base along a changing attitude to customer experience we knew we needed a marketing professional to help guide us forward. And she’s done more than that! Our Marketing Manager knows our business, key suppliers, our people and our customers. She knows what we need to do and is passionate about our the success of our business. We are thrilled with our Marketing Manager so couldn’t recommend The Marketing Room any more highly!
Andrew Wilson
JBS

Our business had been relatively successful on the back of hard work and the networks of our senior team. Yet to take our business to the next level and attract tier 1 clients, we knew marketing was the key. We found The Marketing Room and loved the in-house aspect. Our Marketing Manager quickly got to know our team, understand our business and it’s opportunities, and just importantly map and manage our way forward. They undertook a comprehensive rebrand of our business which overnight made us competitive with the market leaders. In addition they launched a new e-commerce website along with a corporate site for our large account clients. They branded and helped launch two new retails offerings in Wangara and Kalgoorlie. All of this happened in 3 months and without needing significant time and input from our busy senior management team. Directly tied to the marketing efforts we landed significant new business opportunities that matched the type and size we had envisioned. I couldn’t be happier with were we are thanks to TMR!
Neil Porter
NextSIte

Such a pleasure working with Tahnee Sharp and her brilliant team at the The Marketing Room. They’ve been such a safe pair of experienced, trustworthy and talented hands for more than 9 months. Narelle Cant and I truly see them as an extension of our own team and we’d be in a different place without their help. What a business model, what a team and what a leader Tahnee is!
Anne Hallam
WALGA
CLIENT TESTIMONIALS
“Like most businesses we were facing resource challenges within our marketing team. We needed senior, experienced marketing support that could hit the ground running to ensure we didn’t miss the deadline for a new campaign launch.
I’m thrilled to say The Marketing Room were able to provide this support. Their consultant worked inside our business and emersed themselves in our team, brand systems, and processes. It was just what we needed at a crucial stage of an important project for the business.
I can’t praise them highly enough and will consider them again for any additional short-term support we need.”
Damien Van Pelt, General Manager Product & Sales, RAC Insurance
SOME OFour clients

Asthma WA
Asthma WA (formerly Asthma Foundation of WA) has been helping Western Australians breathe better for over 55 years. They are a registered charity providing education and support for people with asthma and those around them.
Our scope included:
- Develop donor strategy
- Develop and implement content strategy
- Develop customer segmentation profiles
- Develop referrer strategy
- Develop then implement EDM strategy

Kingman Group
Kingman Group provides superior signage solutions for some of WA’s most iconic construction projects. The company has evolved to now deliver customisable signage, digital, EVC and solar cladding product solutions.
Our scope included:
- Develop marketing strategy
- Develop and implement brand strategy
- Develop sales content strategy
- Facilitate stakeholder meetings
- Develop then implement EDM strategy

James Hardie WA
James Hardie Industries plc is a global building materials company and the largest global manufacturer of fibre cement products. The range suits a wide palette of architectural styles, including classic, traditional, ultra-modern and contemporary designs.
Our scope included:
- Trade customer marketing strategies
- Creation and execution of events
- Social media content creation
- Media and PR
- Consumer campaigns

Plunkett Homes
For over a century, Plunkett Homes has been providing Western Australians with a place to call home. When you come home to Plunkett, you are part of a legacy that has been passed down since 1903 – a legacy that is yours to keep.
Our scope included:
- Develop social media strategy
- Produce content including video
- Coordinator and oversee content calendar
- Posting to all platforms including reels, stories and video
- Community engagement

Valenti Lawyers
Established in 1996, Valenti Lawyers is a boutique law firm which prides itself on providing a personalised quality legal service.
Our scope included:
- Rebrand/Logo Development
- Market positioning
- Website development
- Copy Writing
- Podcast Production