The Marketing Room Welcomes Jane Jones

Jones is one of Perth’s most experienced and highly respected communications and marketing professionals. With a career spanning 20 years in senior client and agency roles including National Marketing Manager at iiNet, Marketing Manager at Celebrate WA, Group Business Director at 303 and more recently as Director of Client Services at Block Branding, Jane’s commercial […]
The West Australian & The Marketing Room, Tuesday 8th August 2021

We were delighted to receive coverage of how our business is helping professional women ‘juggle the struggle’ of returning to the profession they love, for the amount of time that fits with their family arrangements. Deputy Business Editor of The West Australian, Danielle Le Messurier caught up with our MD Tahnee Sharp and a […]
Realising the Power of Research

As business owners, we know our business inside out and back to front. But sometimes we forget that we’re not the customer. Hours spent behind the desk, though we would never admit it, it can mean we’re out of touch with the customer – what they want, and how we can help them. That’s why research is so important.
Instagram Shopping is Here

Instagram Shopping is Here Calling all retailers, B2C and shopaholics – Instagram just got a whole lot better! One year ago, Instagram Shopping was rolled out in the US. And all good things come to those who wait, this feature has (finally) been rolled out here in Australia!
#Hashtags aren’t the answer to increasing your Instagram engagement

Recent investigation by media monitoring company, Mention, has discovered that the act of hashtagging Instagram posts, does not actually increase engagement. But don’t freak out on us yet, because the same researched revealed that tagging other users in your posts will get those likes and comment numbers up!