Marketing Is Not a Cost Centre. It’s a Profit Centre.
As part of a regular content series from our experienced global leadership team, Gabi Woodbridge, Business Director, Queensland, dives into the misunderstood alignment between business growth goals and marketing budgets. One of the most common things I hear when speaking to prospective clients is: “We have very limited budget.” Followed closely by: “But we […]
7 Things Every B2B Marketing Plan Must Include
Take a moment and cast your mind back. Back to the 80’s when marketing was simple and was more about sales than branding. It was a time when you named your business AAA Electricians or A-Z bookkeeping so that you were on the first page of the yellow pages. When your monthly marketing budget was […]
TMR Launches Mining & Resources Division
The Marketing Room has created a dedicated division to support the specific marketing and communications needs of the Mining & Resources sector. The division is led by highly experienced marketer, Andrew Kindon. The Marketing Room’s Founder, Tahnee Sharp commented, “Our in-house Marketing Manager model really resonates with the sector and the huge number of companies […]
Mining & Resources Division
In order to succeed and grow in the Australian Mining & Resources industry, it is essential for companies to invest in marketing and build a strong brand identity that resonates with their target audience. Companies that do not invest in marketing run the real risk of losing ground to their competitors and missing out on […]
