your marketing manager
YOURIN-HOUSE OUTSOURCEDmarketing
manager
We provide businesses with an in-house but outsourced Marketing Manager. Your highly experienced Marketing Manager will work inside your business on a part-time basis to develop then implement your marketing strategy. As part of Australia’s largest dedicated marketing consultancy you’ll also have access to our unrivalled network.
Asnapshot
WORK INSIDE
YOUR BUSINESS
25 HOURS
PER MONTH
6 AND 12
MONTH TERMS
FIXED
FEE
$0 +gst
PER MONTH
EXPERIENCED
MARKETING
PROFESSIONALS
YOUR OWN DEDICATED IN-HOUSE MARKETING MANAGER
We provide you with a dedicated, in-house Marketing Manager to develop then implement an outcome driven marketing strategy that is right for your business. We take a holistic approach that is directly aligned to your sales and new business strategy.
Although what we do for each client is tailored to their business, we are often asked for examples of the type of services/work we provide our clients. So, we’ve broken what we do into three key areas; planning, coordinating and implementing. We’d love to discuss how we can work with your business to provide it with a marketing driven commercial advantage.
[ PLANNING ]
A Marketing plan is crucial to ensure budget and effort are allocated in the most effective areas. So this is where your Marketing Manager will start. Your custom Marketing plan will include:
- YOUR BUSINESS OVERVIEW
- UNDERSTANDING YOUR CUSTOMERS
- IDENTIFY AREAS FOR GROWTH
- ALIGN WITH BUSINESS GOALS
- COMPETITOR OVERVIEW
- INDUSTRY ANALYSIS
- CORE OFFERING
- BRAND REVIEW
- SALES STRATEGIES
- PROMOTIONAL ACTIVITIES
- CUSTOMERS
- DIGITAL STRATEGY
[ COORDINATING]
- GRAPHIC DESIGN
- WEBSITE DEVELOPMENT
- ADVERTISING CAMPAIGNS
- MEDIA PLANNING & BUYING
- VIDEO PRODUCTION
- PHOTOGRAPHY
- PRINTING & SIGNAGE
- PACKAGING
- GOOGLE ADWORDS
- SEO & SEM
- INFLUENCERS & AMBASSADORS
- CORPORATE PARTNERSHIPS
[ IMPLEMENTING ]
As important planning and coordinating your Marketing Plan is, your Marketing Manager will also be able to complete key marketing tasks, including:
- CONTENT PRODUCTION
- SOCIAL MEDIA
- PR OPPORTUNITIES
- EVENT COORDINATION
- BRAND ROLLOUT
- COPYWRITING
- ANALYSIS OF DIGITAL REPORTS
- SPONSORSHIP AND NETWORKING OPPORTUNITIES
- EDMs & NEWSLETTERS
- CRM IMPLEMENTATION
- DELIVER/ASSIST WITH KEYWORD STRATEGY
- PRESENTATIONS
- CRM STRATEGY
[ LEADERSHIP & ADDITIONAL SUPPORT ]
Although you will have a highly experienced and capable professional as your dedicated Marketing Manager, the support you receive from The Marketing Room goes a lot deeper. Once a month, your Pod Leader will meet with your Marketing Manager onsite to discuss and assist with the progression and performance of your marketing.
As members of our leadership team, the Pod Leaders are there to support and provide continual assistance to our Marketing Managers and their clients. As an invaluable resource, they will be involved in all strategic marketing discussions and also be able to leverage The Marketing Room’s broader experience, network and resources as and when required.
[ ACCESS TO OUR UNRIVALED NETWORK ]
The principles of marketing apply to every business and organisation. However, we understand that every business and industry have its own set of nuances and unique circumstances. That’s why we offer, to all our clients, the extensive experience and knowledge of our entire team. With over 200 years of collective marketing experience there’s unlikely to be an industry or situation our people haven’t previously encountered.
As a leading global marketing consultancy with teams in Singapore, the UK, the US, New Zealand and here in Australia, we offer our clients access to an unrivalled network of suppliers and opportunities across the globe.
They take the time to understand your business, your customers, and your goals to develop then implement a marketing plan that is right for your organisation. They take a holistic approach to your marketing. One that will provide short term wins and long-term success.
Utilising their experience, knowledge and network, your Marketing Manager will ensure the right service providers are engaged. Plus, The Marketing Room is completely independent and not aligned to a sales or commission model.
whatthey say
Geoff has quickly become a trusted advisor to our Executive Team, and his strategic brand advice has enabled us to transform our organisation for the future.
Partnering with The Marketing Room has been a catalyst to put in place a brand strategy that has reshaped our brand architecture, product suite, team culture and customer experience.
In only a few months we’ve seen noticeable results and we’re looking forward to growing the File Republic brand in new international markets.
It’s astounding how Geoff was able to grasp the complexities of our market, our organisation, and our product, and translate that into a strategy that ignited such passion in our team from top to bottom.
It’s been a great experience and a partnership that we’re looking forward to continuing.
Sean Conroy
File Republic
The Marketing Room team – specifically Jon and Kelly- Anne – were outstanding in their work with us to rebrand and develop a marketing strategy going forward. Their professionalism and practicality was outstanding, offering expert advice and strategic insights. Kelly-Anne’s work with us to plan and implement our rebrand was highly valuable, as will be the marketing strategy she developed
with us to guide our marketing activities going forward.
Highly recommend The Marketing Room.
Anna Dixon
BlueSalt Consulting
Like most businesses we were facing resource challenges within our marketing team. We needed senior, experienced marketing support that could hit the ground running to ensure we didn’t miss the deadline for a new campaign launch.
I’m thrilled to say The Marketing Room were able to provide this support. Their consultant worked inside our business and emersed themselves in our team, brand systems, and processes. It was just what we needed at a crucial stage of an important project for the business.
I can’t praise them highly enough and will consider them again for any additional short-term support we need.
Damien Van Pelt
RAC Insurance
We are over the moon with Isabel.
She is an amazing Social Media Manager, and everyone loves her in the office. I am glad she can adapt to the nature of our business and fully understood the message we would like to convey to our pages. Isabel’s content is very meaningful and knows exactly what is relevant to post in our industry. Gautam and I are very glad as well that Isabel is friendly to the team members in the office with their loudness.
I noticed she does take feedbacks seriously and used it to improve or amend any changes required. 10/10
Fionah Perales
Aroha Care Group
It’s been 2yrs that I’ve been toying with the need to get help with social media presence for my business. I knew what was needed and knew how much it would help legitimise and grow our presence online. BUT, NDIS is a finicky beast. The industry is full of misinformation from pockets within all stakeholders, and I am so passionate about how bad that is. NDIS is an incredible scheme, a world first! But the participant experiences can be terrible if they are being lead by misinformation.
That’s why I always insisted any word or sentence we put out there, HAD to be accurate, positive, correctly worded, politically correct, in brand, and about 5 other things as you now know.
King Kong charged me a fortune and got it wrong.
A previous staff member worked for me full time and couldn’t get it.
Then recognising I needed to solution still, I reached out to you guys, and found Eliza.
I can’t sufficiently explain how much of an amazing job she has done.
Brief – Zoom call to clarify – a few weeks of work into strategy – and bom, she’s nailed it, like I’d done it myself.
It’s no easy feat. Like I said there’s so much misinformation. But she immediately understood my brand, my ethos, and gets the industry.
She deserves this praise. She’s done a great job. And she will be an absolute asset to growth of our online presence and lead generation.
So got damn excited!
Filipa Watts
Kukoon
Such a pleasure working with Tahnee Sharp and her brilliant team at the The Marketing Room. They’ve been such a safe pair of experienced, trustworthy and talented hands for more than 9 months. Narelle Cant and I truly see them as an extension of our own team and we’d be in a different place without their help. What a business model, what a team and what a leader Tahnee is!
